As the country gears up to welcome the December holiday season, Gauteng Tourism Authority (GTA) yesterday got the wheels rolling as it launched its provincial Domestic Tourism Festive Season promotional campaign at Mogale City’s World Heritage, the Cradle of Humankind. The #GPFestiveSummer campaign was launched with a number of key role-players in attendance – from the West Rand District Mayor, Gauteng Tourism MEC, parliamentarians and other industry role-players. It was ignited by relevant dignitaries, all bringing their own bit to ensure that indeed everyone’s Sho’t Left or summer holiday ‘starts here’, as Gauteng the brand slogan proudly pronounces.
Hosted by Gauteng MEC for Economic Development, Agriculture and Environment Morakane Mosupyoe, GTA promotional drive aims to encourage our broader West Rand, Gautengers and the country to travel locally by exploring their backyards while enjoying the festive summer differently and responsibly.
As the tourism industry slowly finds its feet after months of restrictions and closure of operations for visitor establishments due to the Covid-19 pandemic, the December holiday season provides an ideal opportunity to showcase that not only the Cradle of Humankind but Gauteng offers a whole lot of living where life began. With tourism experiences across Mogale City mindful of the effects of the pandemic, many venues offer discounted rates ideally packaged for friends, families and even corporate groups.
The campaign is also aimed at stimulating the local visitor economy in response to the Covid-19 pandemic while showcasing Gauteng’s readiness in the implementation of de-risking protocols by tourism products, experiences and amenities. “Since easing of the lockdown regulations as required by government, all systems have been put in place to ensure that local and international visitors have a safe and enjoyable summer break whilst = adhering to the necessary Covid-19 hygiene protocols,” said GTA Acting CEO Barba Gaoganediwe. Noting the increase of Covid-19 infections across the country, the province once again reiterated the importance of following health protocols during festive season travels.
Before making their way to Happy Island Water Park – another exciting Mogale City tourism offering, in closing the Acting CEO said he is hopeful that the launch will pave the way for the opening of Maropeng Visitor Centre on Friday 4 December, which has been inundated with visitor queries after the easing of lockdown regulations on tourism amenities. Visitors are advised to visit the Maropeng website for any enquiries and only walk in with a secured booking.
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